Most people have smartphones and use them daily. Real estate mobile marketing is at its peak and continues to be a great way to market your business and homes for sale.
Let’s Take a Look into Real Estate Mobile Marketing:
Real Estate Research:
A homebuyer can search for a home using their smartphone anytime and anywhere. As an agent it is smart to take advantage of the fact that everyone likes to have the luxury of having access to this information just at the tips of their fingers.
Postcards are still a great way to get your information out their, but to make it even more affective apply a QR code to the postcard. QR codes can be scanned by smartphones and allows the viewer to have access to information that connects them to you and your listings. Connect it to a virtual tour, photos, and more details of the home for sale so it gives them the information they need and creates them to be even more interested.
You can even direct recipients to a landing page where they can sign up for newsletters in exchange to a real estate eBook. Also create an attractive and informative blog and make sure the blog is compatible to smartphones and tablets.
Discussion and Planning
Make your listings shareable online through email or social media sites. Most the time people are not house hunting alone and would like to be able to share listing information to their partner, friends, and or family members. Giving them access to share details of your house for sale allows them to have a better experience and makes the process a little easier on them. This also creates a way for them to be able to save the listing information so they can access it at a later time.
Mobile Marketing and Decision-making
References and good advice play a critical role in decision-making. You have to earn the trust and credibility from your readers and customers. Provide content that is helpful and truthful to guide them through the process of decision-making. With the help of social media your blog and information can be spread and validated
Why should your Client Look Forward to doing Business with you?
It is definitely your credibility and marketing strategy that can lead to a successful deal. People look at information and pictures of houses for sale numerous times before they make the decision of acting on it. Therefore providing good quality pictures of properties online and having them viewable on mobile phones is crucial.
Make sure to keep details and information of a listing just a click away on smartphones and tablets. A good agent will highlight nearby schools, restaurants, pharmacies, stores, and other attractions around the home that’s for sale.
As an agent be pro active with your customer’s search process. Accompany them to properties and show them around the area. Also give them a chance to view the property in private so they can look around and maybe discuss it with their partner or whom they brought with them. Most important thing is to make sure that all the information is available online with smartphone compatibility to keep your listings fresh in client’s minds via Real Estate Mobile Marketing